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Topic
Carpe Data Tourism 2020: Tourism Road to Recovery - The European Perspective
Description
The impact of Covid19 in the travel & tourism sector has been huge and nowhere more so than in Europe where we are going through a second wave and lockdowns are back.
Join us for an enlightening session with Petra Stušek, President of European Cities Marketing, Eduardo Santander, Executive Director at European Travel Commision and Sara Pastor, Managing Director Destinations, Adara, as we discuss what European destinations and the sector should be doing to begin to recover from the pandemic.
Time
Dec 3, 2020 08:00 AM in
Pacific Time (US and Canada)
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ADARA Marketing
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Hi there, You are invited to a Zoom webinar. When: Dec 3, 2020 08:00 AM Pacific Time (US and Canada) Topic: Carpe Data Tourism 2020: Tourism Road to Recovery - The European Perspective Register in advance for this webinar: https://zoom.us/webinar/register/WN_z-YRVVTWR4q92qGUyc4agw After registering, you will receive a confirmation email containing information about joining the webinar. ---------- Webinar Speakers Petra Stušek (President @European Cities Marketing) Ms Petra Stušek is Managing Director of the Ljubljana Tourism and President of the Board at European Cities Marketing, a non-profit organization which aims at improving the competitiveness and performance of city tourism destinations in Europe, including the leading ones. Prior to this, she managed communications for the foreign and domestic public at Ljubljana Tourism, which she joined in 2002, reporting directly to the CEO. In recent years, her team has won several prestigious titles, such as the WTTC Tourism for Tomorrow 2015 award (the most sustainable destination in the world), ETIS and Accessible Tourism Joint Award 2016, WTM Responsible Tourism Award 2017, Digital Tourism Think Tank Award (web portal content), the Emerging Europe Tourism Campaign of the Year 2018 Award, ITB Best of Cities 2019 Award and the ITTA Best Food Destination Highly Commended recognition. Eduardo Santander (Executive Director @European Travel Commission) Eduardo Santander is the Executive Director of the European Travel Commission (ETC), an association of National Tourism Organisations (NTOs) created in 1948 to promote Europe as a tourism destination. In this role, Mr Santander steers ETC’s activities aimed at building the value of tourism for the countries of Europe through cooperation in sharing best practices, market intelligence and promotion. Under his leadership, ETC has extended its membership to private organisations and academia with the launch of the Associate Membership Programme and developed a long-term strategic partnership with the European Commission for the promotion of Destination Europe in long-haul markets. Mr Santander has over 15 years of experience in tourism marketing, brand development, business consulting, advocacy and public affairs gained in diverse private companies and public institutions from the tourism and hospitality sector.Educated in Spain, USA and Austria he holds a PhD in Sport Sciences and an MBA Sara Pastor (Managing Director, Destinations @ADARA)
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