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Articulating the Value of Design
Almost every team struggles with articulating the value of design because it isn't something you can measure with one metric or KPI. We all have to understand that design is an output and an outcome. In this digital session Stephen Gates, SVP of omni-channel product design at WW and host of The Crazy One podcast will share his experience and roadmap that will let you understand, create, and then articulate it to your company.

Key takeaways will include:
- Understand the value of your team by your relationship to design or creativity.
- Create demand for your team through a shared design methodology, single source of truth, and mindset.
- How to demonstrate the value of design through design review meetings, better feedback, and case studies.
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