One-to-many legal solutions make it possible for lawyers and law firms to increase revenue and profit without selling additional units of time—in the words of legal futurist Richard Susskind, to “make money while you sleep.” On the one hand, the productization of legal expertise can be a highly effective way to increase marketshare and generate profit for operational and commoditized legal work that is otherwise subject to enormous rate pressure. Moreover, better to create these offerings ahead of one's competitors, as products are likely a gateway to additional services. On the other hand, one-to-many legal solutions require careful strategic planning combined with multidisciplinary teams who have the skills and resources to execute. Is your organization up for this challenge? In this talk, Professor Henderson delves into process of experimentation that is now taking hold among innovator and early adopter law firms and clients. In turn, he provides a candid review of the challenges and opportunities that lie ahead.