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Unique Venues - Industry Expert Panel - The Roadmap To Recovery
Starting Your Engine and Plotting Your Course

The roadmap to recovery for meetings and events begins with making the decision when your recovery journey can officially begin. Many venue managers and planners are currently in a holding pattern, waiting for a decision – from leadership, from governmental officials, and from risk managers and health organizations – before they can get that journey underway. While no one has the definitive answer, we invite you to participate as we talk to industry experts about their predictions for the timeline when meetings and events can resume in earnest and give you information you can use to advocate with the decision-makers in your organization to jumpstart the planning for meetings and events.

Panelists include:

Leora Halpern Lanz, ISHC, Chairman, Masters in Hospitality Management, Boston University and Principal, LHL Communications
Sean Anderson, Vice President, Sodexo Conferencing and Global President, International Association of Conference Centers (IACC)
Tiffany Melton, Vice President, Strategic Meetings Management, SPARGO, Inc.
Brent Mann, Director, Event and Theatre Services, Mount Royal University
Moderated by Chuck Salem, CEO and Co-Owner, Unique Venues

Mar 2, 2021 02:00 PM in Eastern Time (US and Canada)

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Speakers

Leora Halpern Lanz
Principal @LHL Communications
Leora Halpern Lanz, ISHC has been an active leader and participant in the field of hospitality public relations and marketing communications since 1985 and strives to stay at the forefront. She is the Principal of LHL Communications, specializing in branding and marketing strategy as well as press relations for hotels, hospitality management and advisory companies, hotel and regional hospitality investment conferences (Caribbean, North America, South America, Sub-Saharan Africa and Cuba), leisure experiences, and more. She also serves as a full-time faculty member and Chairman of the Masters in Hospitality Management program at Boston University’s School of Hospitality Administration (SHA), teaching Advanced Marketing Planning and Digital Marketing Strategies for Hotels and Restaurants (at the undergraduate and graduate levels). Additionally, she is the Chair of the annual SHA Leadership Summit, held in Boston and open to executives in the hospitality industry.
Sean Anderson
Vice President @Sodexo Conferencing
Sean’s personal quest is to create a better world, one meeting at time by leading the rEvolution of the meetings and events industry. As VP for Sodexo Conferencing, Global President for IACC, and all-around meetings industry junky, he is one million miles+ into his quest, having visited, supported, and operated over 300 venues from Sydney and Auckland, to London and Barcelona – across Europe, throughout the US and Canada – learning every step of the way. Sean honed his hospitality and conference center skillset at Cornell School of Hotel Administration and has worked with incredible teams who have launched high impact projects such as the Better Tomorrow Plan & IACC’s Meeting Room of the Future and MuliPOD Meeting. He has served as a speaker and presenter for Unique Venues, MPI, Association for Talent Development (ATD, formerly ASTD), Society for Hospitality and Foodservice Management (SHFM) and contributed to numerous industry journals and advisory boards across his career.
Tiffany Melton
Vice President, Strategic Meetings Management @SPARGO, Inc.
Tiffany Melton, CMP is Vice President of Strategic Meetings Management at SPARGO, Inc. a full-service meeting and tradeshow management firm headquartered in Fairfax, VA. Tiffany oversees a team of business event professionals who help clients produce and execute upwards of 50 conferences and meetings annually, both domestically and internationally. In her role at SPARGO, Tiffany challenges her staff and clients to think strategically, act globally, and challenge the status quo. Tiffany holds a bachelor’s degree in Business Administration and Corporate Communications from Hawaii Pacific University. She is also a proud member of PCMA and IAEE, having served on PCMA’s Responsible Business Practices Task Force as well as the Capital Chapter’s Communications Committee.