You know you need a wayfinding program, but it’s ironic how easy it is to get lost in the process. There’s no one-size-fits-all solution because each place’s unique characteristics, needs and objectives determine the direction. Bike-friendly paths, pedestrian walkways, parking, landmarks and destinations all figure into a cohesive plan that guides people through a well-designed on-brand experience.
In this webinar, we help you prepare to tackle a wayfinding project- from developing a signage program to understanding the challenges, costs and timelines.
• What will a wayfinding program realistically do for your place?
• What are the top considerations for a sign system?
• What are the most common challenges?
• How much time and money does it take to do wayfinding well?