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Finding Your School's Most Prime Prospects: Learn to Outperform Google and Facebook Using Data Science
In this challenging enrollment environment, knowledge about current families and, especially, your school’s unique prime prospective families has never been more important. Yet, many schools have, in essence, outsourced their prospecting to Google and Facebook and have lost sight of the in-depth characteristics of their current and prospective families. In the process, they have lost the ability to effectively target them and conduct research about how to capture them. Learn how your school can leverage available data and analytics to gain an edge in the education marketplace.

Apr 29, 2020 02:00 PM in Eastern Time (US and Canada)

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