E-commerce Cross-border trade is becoming increasingly popular. According to a recent study, cross-border sales in Europe reached € 137 billion, an increase of 13.2% compared to 2017. Compared to total online sales in Europe (EU16), cross-border trade has a remarkable share of 22.8%. In this webinar, Martin Meinert, Head of Partner Platforms at Amazon Pay speaks about what merchants should take into consideration if they want to attract international buyers. Later, SHOPWARE POC will guide you through the Shopware's out-of-the-box solution for internationalization and explain how to configure the shop. We will wrap up the webinar by speaking about payment providers selection, where Martin Meinert present Amazon Pay as an international payment option.
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