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Move Your Retail and Service Businesses Online
In this webinar series, we will discuss everything you need to know:

- To reach your target audience
- Get more leads
- Start generating revenue

05/04/21 - Part 1:

How to Understand the State of Your Offline Business
How to Audit Your Business
Stages of Online Lifecycle
The Initial Steps to Create Your Ecommerce Store
Steps of Designing Your Store
Essential Pages to Create
Content You Need to Add to It
Specialized Approaches for Service and Product-Based Stores
How to List Your Products
Pro Tips

05/11/21 - Part 2:

How to Define Your Audience Persona
How to Build an Online Audience
How to Conduct Competitor Analysis
What is Online Marketing?
Industry-Specific Online Marketing Channels
How to Leverage Online Marketing to Promote Your Store
Pro Tips and Examples

05/18/21 - Part 3:

Methods to Build Your Brand Online (Continued)
Analyzing Website’s Conversion Rate
How to Conduct A/B Testing
Optimizing Your Conversion Rates
Myths of Online Marketing
Pro Tips and Examples

05/25/21 - Part 4:

Understanding Google Analytics & Google Search Console
How to Calculate ROI for Your Business
Strategies & Tools to Stay Ahead of Your Competitors
Common Mistakes of Online Marketing and How to Avoid Them
Future of Online Marketing
Pro Tips and Examples

"Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance.

The information provided in this webinar and any supplementary materials provided are intended for educational and informational purposes only and does not constitute professional financial or legal advice. By registering for this webinar, you accept and agree to the full disclaimer available at https://zoom.asksbdc.com/SBDC_Webinar_Disclaimer and that under no circumstances shall the named parties be held liable for any claims, losses, or damages arising out of or in any way related to the information provided in this webinar and/or the registrant’s use of or reliance on said information."
May 18, 2021 09:00 AM
May 25, 2021 09:00 AM
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