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Measures of Success for Authors with Mark Graban
As authors, it's tempting to look at Amazon KDP sales numbers once a day (or more often). Or, we might look at other metrics like weekly NPD Bookscan numbers, blog traffic, or Youtube views. It's also quite possible that we get too excited about every uptick and too upset about every downturn in these measures.

In this webinar masterclass, Mark Graban will teach simple, yet effective statistical management methods from his latest book, Measures of Success: React Less, Lead Better Improve More. Using examples from his own data, Mark will teach you how to separate signal from noise in your metrics, to better understand if sales are just fluctuating, or if they've shifted up or down in a sustained way. You'll also learn how to better gauge cause-and-effect relationships between changes in book pricing and sales.

Aug 9, 2019 12:00 PM in Eastern Time (US and Canada)

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