This webinar will shine a light on the importance of effective communication and will use the financial services sector as a case study to explore what can be done to improve its authenticity, transparency and credibility.
We already know the financial services sector has a significant reputation problem. The Edelman Trust Barometer revealed that among the general population, financial services remains the least-trusted sector. We suspect that part of the problem is the way in which the financial services industry tends to communicate.
Progress begins with realism. Get ready for a grown-up conversation about the issues impacting the communication profession so we can find ways to work together and make a positive difference around the world.
About the Speaker
Andy Agathangelou is the Founder of the Transparency Task Force (TTF), the collaborative, campaigning community dedicated to increasing transparency in financial services around the world.
The TTF has over 1,500 volunteer members around the world and operates as a cluster of Special Interest Groups; each focused on topics that can play a positive part to help to make a real difference. One of these special interest groups focuses on authentic communication. The TTF initiative has proven so popular that chapters are being created around the world; including in Melbourne, Sydney, Hong Kong and Singapore.
Andy is also a Governor of the UK’s Pensions Policy Institute and a Fellow of the Royal Society of Arts which is an international body focused on bringing 21st Century enlightenment into commerce.
Andy is a serial community-builder; he builds communities to solve sector-wide problems – he previously initiated the creation of Friends of Automatic Enrolment and the Association of Member Nominated Trustees; two other successful financial services communities. He lives in the UK but speaks about the need for finance reform at conferences and symposia around the world.