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How to manage fake news in the real world
No matter your industry, the fake news hysteria should not be taken lightly. As consumers become more empowered by social media, brand reputations lie in the hands of anyone with an internet connection and malicious intent. Companies that are proactive in crisis management are more likely to minimize damage and maintain good standing.

Join John Deveney as he uncovers the approach brands must take to keep viral storms from escalating in the face of fake news, featuring concrete examples from national and local brands.

Nov 8, 2018 9:00 AM in Pacific Time (US and Canada)

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