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Cutting Edge App Retention Strategies


May 29, 2019 10:22 AM

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Kara Dake
VP of Growth & Partnerships @Clevertap
Kara Dake, VP of Growth & Partnerships at CleverTap, is a specialist in mobile user engagement and retention with extensive professional experience encompassing growth marketing, strategic partnerships, business development and finance. An active supporter of the technology ecosystem and advocate for women in mobile and digital, she is a member of the Global Panels & Partnerships Committee of Women in Wireless, an organization dedicated to connecting and empowering female leaders throughout the industry. Kara began her career as a financial analyst on Wall Street and holds an MBA from NYU.
Peggy Anne Salz
Analyst @MobileGroove
Peggy Anne Salz is the Lead Analyst and Founder of MobileGroove, providing analysis, custom research and strategic content marketing to the global mobile industry, and mentoring and consulting to tech startups. She has written 9 books about mobile, including The Everything Guide To Mobile Apps (published by F+W)
Jessica Osorio
Lead, Mobile Growth @Mozilla
Results-oriented marketer and growth hacker with a strong track record of developing and launching successful end-to-end marketing programs. My mantra is to “never stop optimizing” and when it comes to work, I make data driven decisions and apply strong hypotheses. I’ve also been dubbed “The Efficiency Expert” throughout my career because I’m a highly motivated and agile self-starter. I’m always striving to make a positive impact through my work and on those around me.