Email marketing should be an integral part of a nonprofit’s multi-channel fundraising strategy. That process starts with getting people to submit their email address on your website form and encouraging them to click the “subscribe” button. Easier said than done.
In this webinar, based on research of the 100 largest nonprofits in the U.S., you'll learn best (and worst!) practices related to:
- where your website signup form belongs
- your CTA (call to action)
- what fields the form should contain
- donation form opt-in to your newsletter
- components of a good welcome email and more.
Join us as we explore the email onboarding process- the first step in converting subscribers into donors.
Almost 4 billion people worldwide use email. It has become a very effective method for nonprofits to keep supporters informed, build brand awareness, mobilize people to join advocacy efforts and yes, fundraise.
Through this webinar, you will learn best practices, receive tips and gain a better understanding of how to improve your organization's email onboarding process. The goal? Grow your email list so eventually you can turn subscribers into donors.
This webinar will be recorded for future viewing. If you can't make it, go ahead and register anyway. You'll receive the recording a little later.
>> THIS WEBINAR WILL BE LIMITED TO 1,000 LIVE ATTENDEES <<