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Who Is Your Brand Talking To? - Callie Kerbo : Honeycomb
"With the ever-increasing use of social media to send our messages out to the masses, confusing algorithms and unprecedented times, we find ourselves running through A-Z marketing strategy hoping our message will reach the right customers at the right time in the right place.

However, if we quiet the noise and take a step back, the real question we should be answering is ""Who are we talking to?"" and focusing our efforts on speaking to that customer, their needs and their aspirations.

We will walk through the right questions to ask and how to use those answers to craft an actionable brand strategy that will lead to a captivated and loyal audience for your brand."

Dec 7, 2020 11:00 AM in Pacific Time (US and Canada)

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