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Understanding Your Value and Positioning Your Business for Success
In today's world, competition is strong for bookkeeping services. On the flip side, your prospects are overwhelmed with information, offers, and service options that they are incapable of evaluating. In this webinar, we will show you how your potential clients are buying professional services. Understanding current trends and research around buying decisions will help you connect with the right clients and correctly position your services, making it easier for your prospects to start a business relationship with you.

Hosted by: Louie Prosperi
Special Guest: Colin Parker
CPE Credits: 1

Feb 27, 2019 12:00 PM in Eastern Time (US and Canada)

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Speakers

Colin Parker
Founder @Lonestar Sales Performance
Colin Parker is the founder of Lonestar Sales Performance, a sales consulting and training firm for professional services. Colin lead sales and marketing teams selling of professional services for over twenty-five years. Colin was named Tech Executive of the Year as the Executive Vice President of Sales with Rand Technologies and Top 10 Sales Influencers to Watch in 2014 by Sales Authority Magazine. He has been on or featured in Entrepreneur, Fast Company and CBC Radio Canada.