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Grow Your Business With Graphics
Today's clients expect branding and creative services from their distributor, in addition to great decoration. All things considered equal, a distributorship with an effective graphics capability will stand out from the crowd. All things considered equal, a company with an effective graphics capability will compete at a higher level in the marketplace. With the current technology available from Digital Art Solutions, you don't need an on-staff graphic designer or freelancer to produce graphics at the highest level. This class will explore state of the art technology that enables anyone regardless of skill level to produce customized graphics, marketing proposals, and production-ready graphics files. You'll learn how to:

• Use graphics as your secret weapon to convert leads and maximize sales with existing clients
• Create customized graphics and highly effective promotional materials
• Use online graphics collaboration tools to get ideas in front of buyers
• Leverage social media to increase sales and market exposure.

Oct 15, 2020 01:00 PM in Eastern Time (US and Canada)

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Craig Mertens
@Digital Art Solutions
Craig Mertens is the co-founder and General Manager of Digital Art Solutions. In June of 2019, Digital Art Solutions was acquired by Inksoft, an industry leader in sales and e-commerce solutions. Craig has been working in the apparel decoration industry for over 30 years. Prior to co-founding Digital Art Solutions, he was a top-producing manufacturer's rep in the imprinted sportswear industry. He has spent his career developing products and services that assist in managing graphics, optimizing sales and growing profitable businesses. His approach is based on a concept called ASSET: (A)rtwork + (S)oftware + (S)upport +(E)quipment + (T)raining = Success. He is the inventor of the process of creating rhinestone heat transfers and rhinestone decals with a vinyl cutter and a heat press, and has a wide range of expertise in graphics and production for screen printing, vinyl graphics, rhinestone multi-decoration, embroidery, applique, digital printing and laser engraving.