This webinar, from ISBE's Family Business Special Interest Group, begins with an initial review of the networking activities of micro-family businesses clustered in notable marketplaces in Lagos, Nigeria. Lagos is one of the fastest-growing megacities in Africa and is the commercial hub of Nigeria. This is to suggest that over 70% of all commercial activities in Nigeria take place in Lagos.
The general argument in the literature is that the structure and scope of the social network resources of small businesses has a strong influence on their business performance. While much has been done applying the rich yet still divergent theoretical views and methodological approaches on social network research in developed economies and emerging economies in Asia and South America as research locations; there is a dearth of literature on the African Continent.
This is an attempt to create a discourse on how micro-enterprises owned by business families harness and deploy the network resources embedded in their unique social and kinship structures.
Bamidele Wale-Oshinowo is a lecturer at the Department of Business Administration, University of Lagos. Her broad teaching and research interests are in the areas of entrepreneurship and strategic management. More specifically, she focuses on the following core research areas: firm culture, strategic orientations and performance indices of micro-small-to-medium scale enterprises.
The webinar will start at 12pm GMT. Duration is one hour. The time in this registration form is set to the presenters time zone, you may change this to fit your own time zone by clicking the location link below.
NOTE! ECSB/ISBE webinars are open to both ECSB and ISBE members. To become an ECSB member and join the ECSB community visit http://www.ecsb.org/shop/ . To join ISBE visit https://isbe.org.uk/about-us/how-to-join/ .