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Aesthetic Industry Trends Moving Into 2021

Jul 15, 2020 03:00 PM in Eastern Time (US and Canada)

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Cheryl Whitman
CEO @Beautiful Forever Consulting Firm
Internationally recognized aesthetic business development expert, Cheryl Whitman is founder and CEO of Beautiful Forever. She is a sought-after speaker and industry marketing specialist. With her seasoned team of professionals at Beautiful Forever, Cheryl assists physicians and med spas in creating new profit centers; developing profitable private label product lines; ghost writing articles and eBooks; and identifying and executing new business strategies aimed at improving their bottom line. A celebrated author, Cheryl’s “Aesthetic Medical Success System,” a turnkey educational system has assisted clients in opening or jumpstarting their current businesses. Her second book, “Beautifully Profitable, Forever Profitable” provides solid, practical information on how to create, launch and grow successful aesthetic Medical Practices and related businesses.
Eliza Cabana
Editor @Aesthetic Authority
Eliza is a content-savvy editorial leader and award-winning writer with more than 15 years of experience in the aesthetic specialty. Hailing from medical trade magazines Cosmetic Surgery Times and Dermatology Times, she is currently Editor of Aesthetic Authority, a multi-specialty platform that provides robust content to physicians practicing in the ever-evolving medical aesthetic landscape. She holds a BA in English from Louisiana State University and an MA in Rhetoric from New Mexico State University.