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The Sagicor Life Insurance Company Customer Experience: Driving Higher Placement Ratios and BGA Engagement
In the modern life insurance environment, the criticality of the customer experience cannot be overstated. Accelerating the application process, and removing the disconnect between need and execution, is the key to helping more people get insured.

Join Laura Morrison, VP of Sales and Chief Channel Officer of Sagicor Life Insurance Company, as she shares their experience of process improvement. By allowing the customer experience to drive their decisions for digital investments and product design, they have seen higher placement ratios and increased BGA engagement.

Laura will explore the benefits of their fluidless, no telemed workflow of iGO®-->Resonant®-->DocFast®, which has resulted in client decisioning at the point of sale.

This is an accelerated underwriting discussion you won't want to miss!

Oct 22, 2020 11:30 AM in Eastern Time (US and Canada)

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Laura Morrison
Vice President, Sales and Chief Channel Officer @Sagicor Life Insurance Company
Laura Morrison joined Sagicor Life Insurance Company in February of 2017 as Vice President of Sales and Chief Channel Officer. Prior to joining Sagicor Life Insurance Company, Ms. Morrison served in distribution leadership roles at prominent life insurance companies, leading financial institution and independent brokerage divisions. She graduated from the University of Illinois with a Bachelor of Science Degree in Finance and has 16 years experience in the insurance industry. Laura is also a Chartered Life Underwriter (CLU) and Chartered Financial Consultant (ChFC).
Roy Goodart
Vice President, Product Management @iPipeline
Roy Goodart, Vice President, Product Management plays a critical role in advancing iPipeline’s SSG Digital® platform and the direct to consumer digital experience. Goodart has more than 20 years of success in managing SaaS and business process automation platforms for the life insurance and financial services industry. He was instrumental in bringing to market the industry’s first web-based agency management system and the first commercially available multi-carrier e-Delivery platform, of which he is the co-inventor of a software patent that iPipeline currently owns. He comes back to iPipeline from Paperless Solutions Group, where he served as Chief of Product and Customer Success. Prior to Roy’s role at Paperless Solutions Group, he held key executive positions at Prospect9, Aplifi, AgencyWorks, and InsureSocket. He earned a BS in Marketing at Westminster College, and an MBA from the University of Phoenix.
Greg Levins
AVP, Product Management @iPipeline
Greg Levins, AVP, Product Management has been with iPipeline for 7 years, and is responsible for the strategy and growth of the iGO® e-App and DocFast® e-Delivery products. Prior to this role, he led iPipeline's Professional Services teams in delivery of iGO carrier implementations. Greg has 20+ years of technology experience in the Financial Services, Insurance, Healthcare, Retail and Wholesale Distribution industries. Before joining iPipeline, he worked for Prolifics, an IBM Systems Integration Partner, where he led large scale system integrations for IBM customers. Greg earned a BS in Computer Information Systems and Marketing from Rider University, and a MS in Information Systems from Stevens Institute of Technology. He resides in Havertown, PA with his wife and 3 daughters.