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Marketing in times of crisis

01:03:00

Apr 2, 2020 10:57 AM

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Speakers

Bill Bice
CEO @boomtime
I'm passionate about helping business grow. I'm the CEO of boomtime, where we bring scale and efficiency to B2B marketing, specializing in the one form of marketing that really works: word of mouth. With FUSE, the world’s first marketing-as-a-service platform, we follow the data. We understand what works. We don’t reinvent the wheel, we take proven marketing techniques and apply them to your business at scale.
David Shriner-Cahn
Host @Smashing the Plateau
I started my business, TEND Strategic Partners, in 2006, following a long career as an employee. Beginning my professional life as a chemical engineer, I transitioned into the not-for-profit sector, where I was in leadership and management roles for many years. Once I was in my own business, I realized I had much to learn about how to be a successful entrepreneur. I discovered that it can be lonely, too. I gained knowledge and support being around other entrepreneurs. In 2014, I launched Smashing the Plateau to share the stories, experiences and strategies of entrepreneurs that strive for long-term success. We have hundreds of episodes addressing a wide variety of topics and challenges faced every day by entrepreneurs.