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KG Connects: Understanding the Mechanics of Broadcast Media
Thinking of securing television, radio or podcast media coverage?

Before you do, it’s important to understand who pulls the levers and how to coordinate logistics that lead to a successful interview!

Justin will walk you through who runs the show at television and radio networks and stations across the country, the logistics of coordinating a successful live interview, and major differences between broadcast and print and online media.

What You'll Learn:

- Best practices for creating an interview setting that pops (how to coordinate lighting, setting up your shot on Zoom, Facetime etc)
- Assets that you need to provide to producers to extract value out of your interviews
- How broadcast media coverage differs from print/online coverage

Jun 26, 2020 09:00 AM in Central Time (US and Canada)

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Speakers

Justin Goldstein
President and Founder @Press Record
Justin Goldstein, president and founder, Press Record Communications, is an award-winning media relations pro, voted an Exceptional Under 35 by the Public Relations Society of America. He has developed and implemented broadcast media relations programs that have supported clients like General Motors, Best Buy and the Clinton Global Initiative. In recent years, Justin has coordinated event broadcast press campaigns for the Consumer Electronics Show, Detroit Auto Show and Conference of Mayors. Justin also served as morning drive producer at WRHU-FM, New York’s number one non-commercial radio station. His work has been recognized by PR News, PR Newswire and the Hermes Creative Awards.