KG Connects: Understanding the Mechanics of Broadcast Media

Thinking of securing television, radio or podcast media coverage?

Before you do, it’s important to understand who pulls the levers and how to coordinate logistics that lead to a successful interview!

Justin will walk you through who runs the show at television and radio networks and stations across the country, the logistics of coordinating a successful live interview, and major differences between broadcast and print and online media.

What You'll Learn:

- Best practices for creating an interview setting that pops (how to coordinate lighting, setting up your shot on Zoom, Facetime etc)
- Assets that you need to provide to producers to extract value out of your interviews
- How broadcast media coverage differs from print/online coverage

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