Are you a journalist with an interest in reporting circular economy stories or have already done so? Do you represent an organization that knows about the importance of media and wishes to contribute to better reporting on resource challenges and the transformation from a linear to a circular economy?
REVOLVE Circular and Thomson Media have joined forces to help media professionals understand better what the circular economy is (and isn’t) and what compelling storytelling on the circular economy can look like. Join us as we take a look at common mistakes by the media and where it has been sleeping on using the circular economy narrative as a way to tell the bigger story.
We’ll keep it short and relevant by providing insights on ongoing media monitoring of circular economy reporting in various languages. Together with investigative journalist Benedict Wermter, we'll then take a behind-the-scenes look at a circular economy story that he contributed to. We also want to hear from the audience in short feedback segments as well as in a brief Q&A towards the end of the session.