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The Nuts and Bolts of Revenue Management
1. Learn how to offer the best rate possible for new customers and existing tenants.
2. Understand when to raise rates, how much, how often, at what occupancy level, what time of year, and the other key factors that play into each rate change.
3. Are you being too aggressive?
4. Are you not raising rates at all or enough?
5. Find out the key data points of YOUR tenants and units, to offer the right price at the right time.

Feb 27, 2020 02:00 PM in Eastern Time (US and Canada)

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Jim Ferguson
Product Manager @Storable
Jim Ferguson is a Product Manager with Storable and has over 10 years experience in the self storage industry. Prior to joining Storable, he was employed by Storage Asset Management, the largest privately held management company, and worked at SiteLink for more than seven years. Jim has expertise in marketing, direct sales, on-site technology, enterprise account management, project management, and many functions related to enhancing the vendor/customer partnership. He started two exclusive self storage think tanks, the Best Practice Group and Marketing Best Practice Group, composed of the industry top operators and holds Bachelor degrees in Design and Textile Technology from North Carolina State University. He is a frequent speaker at state and national conferences and trade shows.