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Webinar: China's Silver Travelers
Following our webinar on China's Gen-Z travelers, we now turn our attention to another important market segment: mature/silver travelers. With time, money, and increasing travel experience, older travelers are particularly important for long-haul destinations such as Europe, as well as more niche and adventurous tours.

Together with guest speakers Brendan Tansey from Viking Cruises, and Poseidon Expeditions' Sylvie Chen, we'll look at the key market profiles within the 50-70 age group, what they're looking for from their travel experience, and the best ways of reaching them.

Jul 12, 2021 09:00 AM in London

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