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Innovator’s Roundtable: Ditching DfAM and Embracing Design Freedom
DfAM has forced engineers to make concessions in the name of manufacturability rather than designing the best part possible. Thankfully, recent advancements in additive manufacturing technology have freed us from its constraints.

To discuss DfAM—along with strategies and insights on how to overcome its limitations—join manufacturing experts from Mohawk Innovative Technology, IMI Critical, The Barnes Global Advisors and Velo3D, for a roundtable on how advance AM is enabling true design freedom and helping organizations achieve new heights of innovation.

Our session will cover 4 key insights you can leverage when considering advanced additive manufacturing:
- How advanced metal AM has delivered on the original promise of AM to help IMI and Mohawk achieve unprecedented feats of engineering
- The journey to advanced metal AM and how to overcome common roadblocks
- How to step outside of DfAM limits to print complex parts with the high-performance material you need
- The cost-benefit of additive manufacturing without DfAM limitations

Sep 23, 2021 01:00 PM in Eastern Time (US and Canada)

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Steve Freitas
R&D Director @IMI CCI
Steve Freitas is the Director of New Product Development at IMI CCI. Steve has over 25 years of experience in the design, selection, and application of high pressure and high temperature valves in fossil power plants and oil & gas facilities. Steve’s R&D team has over ten years of experience in the development and installation of AM parts at CCI. His R&D team has developed several new valve designs using AM; has worked with energy market customers to validate AM components for their applications; and has installed hundreds of AM parts in applications with pressures up to 4000 psi and temperatures of up to 1100 F.
Jose Cordova
VP of Engineering @Mohawk
José Luis Córdova is Vice President of Engineering at Mohawk Innovative Technology, Inc. (MITI), where he heads a dynamic turbomachinery design team. He received a degree in Mechanical Electrical Engineering from the Universidad Nacional Autónoma de México, and both MS and PhD in Mechanical Engineering Science from the University of California at Berkeley. His background spans multiple fields, including combustion, fluid mechanics, heat transfer, thermodynamics, and applied engineering mathematics. During his tenure at MITI, Dr. Córdova has collaborated on the design of multiple engines, including gas turbine engines, turbogenerators, compressors, and turbochargers. His current focus is on blowers for solid oxide fuel cell power plants and supercritical CO2 turbomachinery for green energy, and he is leading MITI’s incorporation of 3D printing technology into its machinery integration workflow.
John Barnes
Founder & CEO @The Barnes Global Advisors
John has a 25+ year career in product development and aerospace with Lockheed Martin Skunk Works™, Honeywell, Australia’s CSIRO, and Arconic. He’s been involved in metal additive manufacturing throughout this career beginning in the late 1990s where he was part of the Sandia National Labs LENS™ CRADA. Since then, he has been in and around AM working both technical and business cases for implementation and development efforts in materials, powders, processing, and printing to mature the technology for applications. John is recognized internationally for contributions to additive manufacturing, product development, and leadership in engineering. He has over 14 patents or patents in application. John was Purdue University’s Materials Engineer of the Year in 2014. He serves the Society of Manufacturing Engineers (SME) as an AM Advisor and is the Chair of the America Makes Executive Committee. He holds a B.S. and M.S. in Materials Engineering from Purdue University.
Zach Murphree
VP, Global Sales @Velo3D
Dr. Zach Murphree is Velo3D’s VP of Global Sales. In previous roles with Velo3D, Zach served as the head of product and applications, following a brief stint as head of the hardware engineering group. His background includes R&D engineering for energy companies, where he was in charge of introducing metal additive manufacturing technology to a Fortune 500 energy company. Prior to joining Velo3D, Zach led North America sales for Concept Laser. He is an enthusiastic problem solver and holds more than 35 granted patents. Zach earned Bachelor of Science and PhD degrees in Aerospace Engineering from the University of Texas at Austin.