The day has come and it’s time to launch your product or brand—but are you ready? In this final episode of Spotlight: Concept to Shelf, experts will address the best practices when launching a product: timing, promotion, PR, reaching your audience, and creating a demand generation budget and strategy. Reserve your spot today!
• Dara Busch, President, 5W Public Relations
• Oliver Garfield, Co-President, Cos Bar
• Courtney Regan, Director of Global Marketing + Communications, Cosmetic Solutions