Have you been diligently collecting data for your nonprofit but don’t know what to do with it? Trust us, you’re not alone. Big numbers in your reports can feel good but they may not necessarily correlate to results that make an impact to your organization. Join Yeeboo Digital’s Elizabeth Kyi and Katy McIntyre as we walk through how to build a data-driven campaign and share some best practices for working with your fundraising data. We’ll share case studies, key tips and implementation strategies based on Yeeboo’s revenue-based approach to online fundraising to help you stay focused on the most important benchmarks for goal-based campaigns, marketing and appeals.
Presented by: Elizabeth Kyi, Senior Digital Project Manager and Katy McIntyre, Manager, Digital Marketing Services at Yeeboo Digital