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Ask an Expert: Maximizing Equity in a Heated Pandemic Market

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Christine Rae
President @CSP International Staging Business Training Academy
An industry pioneer, bestselling author, multiple award-winning entrepreneur and the editor/founder of the world’s only staging magazine, Christine Rae has influenced the staging and real estate industry from the beginning of her career. Through her innovative development of a business training and certification program for stagers and the first RE agents staging training program, her influence has affected the business development of thousands. CSP International™ Academy is a recognized leading authority on staging, provides a stimulating safe haven for support, best practices, and leading market trends. With a strong commitment to innovation and marketability, the Academy consistently releases content-rich training programs as well as niche specific marketable designations to develop the industry and its practitioners.
Lori Pedersen
CCSP Elite, Luxury Specialist @Lori Pedersen Home Staging + Styling
Based out of Toronto, Canada, Lori has been a professional home stager since 2012. With background experience in Interior Design, Lori earned her CSP (Certified Staging Professional) designation, and was quickly named RESA (Real Estate Staging Associations) Top 10 Rising Star in 2013. She has earned top awards every year since in the categories of Vacant and Occupied Staging, and most recently Luxury Staging. She is proud to have been recognized as Top 10 in most categories every year since, and has most recently won the coveted 2020 Top Staging Team of the Year Award. Lori places a strong emphasis on continuing education, and her certifications include Int’l Master Elite, and she was North America’s first professional home stager to be awarded the exclusive Luxury Staging Specialist designation. This has enabled her business to expand further into the luxury real estate market, as well as into photo styling for luxury hotel chains across North America.
Leigh Anne Chisholm
Broker, Founder and CEO @Signature Edge Realty International
Leigh Anne has established a proven track record for getting homes sold and is part of the world's largest network of top performing real estate agents worldwide. Recognizing that "a home that looks pretty and smells nice" sells, the importance of staging became obvious. Impressed with CSP International™ Business Training Academy: A World Leader In Staging Certification, Leigh Anne is integrating staging into her business model, encouraging all franchisees to partner with CSP-certified stagers. Leigh Anne is a professional author, post-secondary instructor, and a subject-matter expert for the Real Estate Council of Alberta. In her spare time you can find Leigh Anne listening to her latest professional development audio book selection, at the gym working out, flying glider aircraft, collaborating with competitors to strengthen the real estate industry, or enjoying some quality time with friends.