Managing Media

Comic book stores are the industry's front line, which often makes their employees the first people local media turns to when a comic book story comes up - the good ones as well as the bad and the ugly. This CBLDF webinar provides practical best practices for how to manage media situations, including how to take control of hostile situations, proactive steps to establish good community outreach, and procedures every store should have in place for media communications and outreach.

01:24:00