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Brand vs. Branding
Another month, another webinar. This time we will be hosting Radek Kocjan, our Senior Brand Consultant, who will dive into the topic of business, branding, and navigating cultural trends.
Various research results are showing that most marketers are treating brand awareness as a top priority for their brand. But before we start thinking about building brand awareness, we should get to know some basics and the four principles of brand design: content, curation, collaboration & community.
This webinar will be especially useful for brand managers and designers – all those who either build brands from scratch or are looking to reinvigorate an existing brand. After a short presentation, there will be also a Q&A session so feel free to prepare interesting questions, as Radek will be there for you to answer them.

01:22:00

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