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IDDBA Webinar Series: Driving Force Behind Dairy Performance
Since the start of the COVID-19 pandemic, the majority of dairy categories have experienced tremendous growth, with many manufacturers struggling to keep up. Join Melissa Rodriguez of IRI as she explores key trends that will continue to propel dairy sales for the rest of 2020 and into 2021.

Topics covered will include:

* Total store and Dairy15 trends, both current and pre-pandemic.
* The role of channel shifting (including e-commerce).
* The long-term impact of COVID-19 on assortment.
* How holistic health jumps back in the driver’s seat as consumers look for foods to fuel their overall immune system.

Sep 16, 2020 12:00 PM in Central Time (US and Canada)

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