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LEWIS Webinar: B2B content strategy in 10 steps
If you are serious about content marketing, you can’t succeed without a strategy. But what does that actually mean? What are its elements?

In this webinar, hosted by Freek Janssen, Head of Content, we will take you through the entire process of developing a content strategy for B2B; from strategy, to planning and execution. The LEWIS content strategy framework defines 10 questions - these are all you'll need to ask (and answer!) in order to develop a content strategy.

During this session, we’ll dive into:
- How to build an effective B2B content strategy
- Understanding the main components of a content roadmap
- 10 questions involved in developing a strong content plan

Apr 18, 2019 10:30 AM in Amsterdam

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Webinar is over, you cannot register now. If you have any questions, please contact Webinar host: Janneke de Vries.