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CANVax Webinar Series: Increasing immunization coverage by strengthening the decision-making process of parents through motivational interviewing intervention in maternity wards: The EMMIE program
To date, many parents are concerned about accepting vaccines for their children and trying to convince them by simply providing the facts may backfire and make them even more hesitant. In this context how can health care workers overcome the challenge of meeting parental decision-making needs regarding vaccination of their children?

The PromoVac strategy consists of an immunization education session given to parents in maternity wards using motivational interviewing techniques. The MI-approach aims to give information to parents, according to their specific needs and their individual level of knowledge with respectful acceptance of their own beliefs. The Promovac strategy has proven its effectiveness in Canada through numerous studies including multicenter randomized controlled trials and it is also effective as a new practice of care in maternity wards across the Province of Quebec through a governmental program (EMMIE program) since 2018.

This webinar will present the main results of the PromoVac studies and the evaluation of the implementation of this strategy as a new public health program in Quebec.

Feb 20, 2020 01:00 PM in Eastern Time (US and Canada)

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Dr. Arnaud Gagneur
Professor of Pediatrics, Neonatalogist @University of Sherbooke, Centre hospitalier universitaire de Sherbrooke
Dr. Arnaud Gagneur is a clinician investigator and holds a salary award from the Fonds de recherche du Québec - Santé (FRQS). His main research interests focus on children’s immunization, mother-child immunity and strategies to tackle vaccination hesitancy and increase vaccine uptake. He is a member of the Canadian Immunization Research Network and of the Country support through training in vaccine acceptance expert group of the European Control of Diseases center. He has developed an educational intervention using motivational interviewing techniques in maternity wards to promote vaccination and increase vaccination coverage. He collaborates with the Quebec Health ministry to implement this strategy into a provincial program and develops training of motivational interviewing applied to the immunization context for health care workers.