Join Craig Rosenberg, Chief Analyst and Co-Founder of TOPO, and Don Erwin, CRO of MixMax, as they share successful real-world tactics to engage today’s hard to reach customers.
– The ideal number of sales campaign steps, based on industry insights.
– When a rep should personalize vs. going all-in with automation.
– How to minimize drop off points in the sales cycle.
– How to create a seamless handoff between Sales & Customer Success