Most insurance companies had and still have two main problems on the front end -
distribution and product differentiation. When it comes to distribution, the limited
effective ad space and intense competition make it extremely difficult to compete for top
spots. And when it comes to product differentiation, the inability of insurance companies
to differentiate their offerings leads consumers to differentiate products based on the one
obvious difference - price.
Following our event from last month, join us for a recap and a Q&A on The Part-Time Insurance Agent concept.