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Stories that Work
People connect through stories. Great stories told well, build understanding, help to move mindsets and show the way forward. There’s an art to storytelling but also a craft to the process of developing an organisational story that resonates and that moves people to take action.

Join Penny Edmondson and Megan Dwyer from M&P Partners to learn about the award-winning narrative they created for the Red Cross Blood Service to communicate how working for the Blood Service can be a career with meaning, challenge and professionalism. Take a behind the scenes look at the business challenges that needed to be addressed and the process they used to bring the story to life.

Jul 26, 2017 12:00 PM in Brisbane

Webinar is over, you can not register now. If you have any questions, please contact Webinar host: IABC Asia-Pacific.