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A Strategic Approach to Developing a Robust Online Program Portfolio

01:27:00

Oct 10, 2019 12:34 PM

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Speakers

David Capranos
Director of Market Strategy and Research @Wiley Education Services
David Capranos is the Director of Market Strategy and Research at Wiley Education Services. In his role managing the market research team, David conducts extensive research to identify demand, market opportunities, and potential challenges to ultimately highlight academic programs that align with current demand. His team plays a vital role in determining the viability of educational programs in the online market, helping universities stay ahead of industry and market trends. David has a background as a business analyst in higher education marketing, evaluating marketing tactics and helping implement technologies such as a Student Relationship Management and Project Management system. Born in Toronto, Canada, David received his BS Business Admin from University of Central Florida and his MBA from the University of Scranton with recognition for Outstanding Achievement in Marketing.
Dr. Polly Smith
Associate Provost for Online Learning @Utica College
Polly Smith is the Associate Provost for Online Learning at Utica College in Utica, New York. Dr. Smith is a sociologist specializing in urban issues and complex organizations. She has more than 12 years of online teaching experience and continues to have an active research agenda that includes online practice and pedagogy. She has worked on a variety of regional and national projects using geographic information systems to study racial segregation and population trends.