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How to Franchise Your Business: Growth in the Golden Age of Franchising
The Philippine Franchise Association & Francorp invite you to this seminar for aspiring franchisors. Learn from the experts how to franchise your business and how you can grow a stronger and more successful brand through franchising.

Key Topics:
- Franchise Advantage: Resiliency & Growth
- How does the Franchising Business Work?
- Is My Business Franchisable?
- How to create a franchise business?
- How to compute fees?
- Tips for would-be franchisors

Organized by: Philippine Franchise Association (PFA) and Francorp Philippines - the world's leader in franchising
Supported by: IFC Academy

Mar 3, 2021 02:00 PM in Hong Kong SAR

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Noel Siggaoat, CFE
Managing Director @Francorp Philippines
Trained extensively in franchise development at the Francorp headquarters in Chicago, USA. He is one of the first Philippine holders of a Certified Franchise Executive (CFE) title. Noel worked as manager for the financial systems consulting practices of EXIS Consulting, an American software company based in New York City, and the Union Bank of Switzerland. He has also worked as Senior Consultant for the Manila office of SGV & Co. / Andersen Consulting. He also holds an MBA from the Carnegie Mellon University in Pittsburgh, Pennsylvania, with areas of specialization in Finance and Operations Research.
Lito Samson, CFE
AVP - Consulting @Francorp Philippines
​​His experience in the field of fast food operations cover 15 years, starting with McDonald’s, and moving up as store and training manager for companies like Carl’s Jr. and Jollibee. He also worked for a Japanese restaurant and was the Profit Center Manager for the Burger Machine chain, handling 70 to 100 outlets in various Metro Manila locations. A graduate of Business Administration of the University of the East. He is now a Certified Franchise Executive (CFE) having completed his Mini-Masters in Franchise Management under the auspices of the Institute of Certified Franchise Executive and the Philippine Franchise Association. He is a certified Serv Safe Executive, having taken the Serv Safe Program of the University of Asia and the Pacific.
Alice Liu
Chief Retail Officer @Penshoppe - Golden ABC Inc.
Alice Liu is the Chief Retail Officer of GOLDEN ABC, Inc., a multi-awarded international fashion enterprise that is home to top proprietary brands which include Penshoppe, Oxygen, For Me, Memo, and Regatta. She is also the Director for Marketing and Promotions of Philippine Franchise Association (PFA).