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How to Build a Diversification Strategy


May 19, 2020 09:25 AM

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Tom Ricca-McCarthy
Co-Founder @Lucidity
An experienced CEO and President of multiple software businesses, operating globally with many millions in revenue. Tom has achieved recognition in The Times SME Fastrack for International Growth and 4 years in the Times Top 100 SMEs. He is a non-executive at a number of businesses and a Mentor at a growth fund advising early stage technology businesses. Tom has led the turnaround and growth of SMEs, some to exit. He is a published author for Oxford University Press and holds a BEng in Electronic Engineering from Warwick.
Monica Masucci
Senior Lecturer in Strategy & Entrepreneurship
Dr. Monica Masucci is a Lecturer in Strategy and Entrepreneurship at the Department of Business and Management at University of Sussex. She holds a PhD in Business Administration and Management from Bocconi University in Italy. She has been a Visiting Scholar at Copenhagen Business School and is a Fellow of the Higher Education Academy. She has also undertaken a number of research and consulting projects dealing mostly with firms' internationalization strategies, new business development and innovation management in the consumer goods and energy industries.