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A Marketing Roadmap for B2B Startups
Many early-stage businesses struggle to build a well-operating marketing organization and leaders find themselves asking questions like:

- How do I get my marketing and sales teams to work better together?
- Which marketing channels should we invest in?
- Which systems and technologies are right for our size and needs?
- Who should we hire, and when?

In this workshop, Andrea Steffes-Tuttle, of Think Better Marketing, will share her experience leading marketing teams at B2B start-ups and midsize companies. She will help you answer the questions above and guide you through exercises to begin to build a marketing roadmap and set a clear path toward creating an excellent marketing organization.

Jan 24, 2019 11:00 AM in Eastern Time (US and Canada)

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Speakers

Andrea Steffes-Tuttle
Founder & Owner @Think Better Marketing
Andrea Steffes-Tuttle is a marketing and technology enthusiast. She has spent her career as a member and leader of marketing organizations in the B2B software space, with Boulder-based companies like SpotRight and ShipCompliant. She is now the founder of Think Better Marketing, an agency dedicated to supporting B2B software companies and the co-founder of EasyMAS—a simple, sophisticated marketing automation system for start-ups.