Many early-stage businesses struggle to build a well-operating marketing organization and leaders find themselves asking questions like:
- How do I get my marketing and sales teams to work better together?
- Which marketing channels should we invest in?
- Which systems and technologies are right for our size and needs?
- Who should we hire, and when?
In this workshop, Andrea Steffes-Tuttle, of Think Better Marketing, will share her experience leading marketing teams at B2B start-ups and midsize companies. She will help you answer the questions above and guide you through exercises to begin to build a marketing roadmap and set a clear path toward creating an excellent marketing organization.