Nearly all marketeers believe that personalisation helps to advance customer relationships, providing consumers with the experiences they expect. Examples demonstrate a strong lift from personalisation efforts and increasing customer loyalty as a result.
However, despite huge investments in Marketing Clouds, DMPs, Campaign Management and Data Warehouse systems, only a minority of marketeers believe that they get personalisation right.
Join Teavaro for the upcoming webinar “The Six Challenges of Personalisation” on the NEW DATE* of Wednesday, June 26th, 14-14.45 CET for answers to the following questions:
• Why is personalisation so difficult to achieve?
• What are the challenges that continue to perplex marketeers?
• Can Customer Data Platforms (CDPs) help to overcome those challenges?
* Originally scheduled for Thursday, June 20th