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Re-launching and Re-platforming Liberty London during the Pandemic
Join us on Tuesday 16th March, for an interactive webinar and interview with Liberty London’s eCommerce Director, Eric Fergusson.

During the webinar we will be discussing Liberty’s recent re-brand and re-platforming and talking to Eric about the challenges and opportunities for retailers looking to grow online sales during the pandemic and into the future. We will also be covering:

• Why Liberty London chose to re-platform and relaunch its site
• The impact COVID-19 has had on the business
• The opportunities and the risks of re-platforming
• How Liberty works with agencies to achieve its goals

There will be plenty of time for Q&A with Eric and the Tryzens and Threepipe Reply teams who continue to work with Liberty London.

Mar 16, 2021 10:00 AM in London

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Speakers

Eric Fergusson
eCommerce Director @Liberty London
Eric is responsible for Liberty London’s digital strategy and channel P&L. Since joining in 2017, the web channel has grown ten-fold. Prior to Liberty, Eric ran the consulting practise of eCommera; advising retailers and consumer brands on all things digital.
Mikey Feilden
Head of Marketing Technology & Analytics @Threepipe Reply
Mikey is the architect of Threepipe Reply’s Tech infrastructure and has extensive experience across the increasingly intricate field of marketing technology, data and analytics. He has developed marketing platforms from the ground up to enhance the capabilities of traditional stacks, giving him a unique insight into how to get the most out of every platform we work with and what we should build for our clients to enable ever better actionable insight.
Liam Downes
Customer Success Director @Tryzens
Over 17 years’ experience working within digital commerce for the likes of Shop Direct Group, The Body Shop and Hush Homewear. Specializing in digital transformation and leading successful ecommerce businesses.