The State of Innovation in Latin America
In Latin America, across banking, retail, and beyond, innovation is not only desired — it’s required.

However, it’s not always clear what “innovation” means, which makes it a challenge for innovation officers and other leaders to evaluate their companies against others, define opportunities to improve or find new areas to explore.

That’s what this webinar will explain.

Based on an extensive study of companies across Latin America — issuers, acquirers, merchants, marketplaces and start-ups — that was conducted by Americas Market Intelligence on behalf of Visa, this webinar focuses on four key pillars of innovation:

• Internal support
• Execution
• Use of new technology
• Current footprint and ability to scale

Each pillar was developed through surveys of leading companies in Latin America, focusing on uncovering hard numbers about how LatAm financial services firms approach innovation, including:

• Average number of APIs developed annually
• Average number of successful proofs of concepts launched
• Average deployment time for POCs
• % of companies using blockchain, biometrics, AI and machine learning
• Advances in card portfolio technology (contactless, virtual, cross-border enablement)
• % of merchants with mobile apps

The webinar will share the study’s key data points and offer insights to help companies understand what drives innovation and what they can do to help their companies level up to meet the challenges of Latin America’s constantly evolving payments landscape.
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