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NewsMatch 2020: Summer Fundraising Training Series - Shared screen with speaker view
Christina Shih
09:58
Hi Everyone! Welcome!
Christina Shih
10:07
Curious — who is a NewsMatch first timer?
Mara Jezior - INN
10:22
That went only to panelists!
Christina Shih
10:31
Lol I’m rusty
Courtney Hurtt - NewsMatch
14:55
Here’s my email - courtney@inn.org! Feel free to reach out with any questions for feedback about NewsMatch … or just to say hi! :)
Anne Marie Grisanti
15:23
Link to submit your NewsMatch Application by July 31: https://themiamifoundation.submittable.com/submit/164471/newsmatch-2020-application
Anne Marie Grisanti
15:30
Link to submit your NewsMatch Application by July 31: https://themiamifoundation.submittable.com/submit/164471/newsmatch-2020-application
Anne Marie Grisanti
17:40
Summer Trainings: https://zoom.us/webinar/register/WN_NDTfYgo3TMKaYH0wX0xEIQNewsletter Course: https://fundjournalism.org/newsmatch-signup/
Anne Marie Grisanti
18:07
NewsMatch HQ: https://newsmatch.glitch.me/
Anne Marie Grisanti
24:43
Optinmonster (INN rate): https://inn.org/inn-support-services/digital-marketing/opt-in-monster/
Anne Marie Grisanti
25:13
Wordpress plug-in: https://wordpress.org/plugins/news-match-popup-basics/
Evan Mackinder
29:16
Happy to answer any questions you all have!
Evan Mackinder
29:25
Happy to answer any questions you all have!
Evan Mackinder
31:14
You can see these in action here: https://www.bridgemi.com/
Tom Wright
33:36
Evan, sorry if I missed this while taking a call.... but what is your data source for your revenue metrics?
Evan Mackinder
33:36
Those are screenshots directly from Mississippi Today’s Optinmonster campaigns
Evan Mackinder
33:57
Cant’ share those specifically, but it’s a good example of what you get from OIM
Evan Mackinder
34:35
You can tailor your Optinmonster popups for Facebook users, Google users, etc.
Jennifer Hack
34:58
can we get a link to an example of a Mississippi Today survey?
Evan Mackinder
35:04
Hi Tom - which revenue metrics are you referring to?
Tom Wright
35:56
Thinking of one of the first slides... 3x more revenue from 4-5 stars, more revenue than social and site cobined, etc.
Evan Mackinder
36:22
Have you tried surveying your email users? Ask them if they like your newsletter — what they like, what they don’t, what they might like to read next
Evan Mackinder
36:44
Ah. Those are internal from the News Revenue Hub. Our research across our membership.
Tom Wright
37:26
I'd love to see that data if it's available to members.
Tom Wright
37:50
*those data
Evan Mackinder
40:33
It’s part of some internal research. Because it’s data from our members, we keep that internal :)
Lauchlin Fields
40:56
Hi Omar! We share the surveys as story posts on our site and on our social platforms.
Evan Mackinder
40:57
If you have specific questions, however, we can try to answer those
Tom Wright
42:50
No, your answer tells me all I need to know.
Evan Mackinder
48:56
Okey dokey tom
Anne Marie Grisanti
51:24
Not a Newsletter: https://docs.google.com/document/d/1pySiYQ_5OMsj1U4r5XXLPru0NtiVg2FVaO5INBlNffk/edit
Anne Marie Grisanti
51:59
Getting started with OIM guide: https://docs.google.com/document/d/1C2KHZJTaoCbYapZjKKNvXYjjxwcXRcDuMBivlADvOZ8/edit
Anne Marie Grisanti
58:20
Was this question addressed? Just checking: “Has anyone used ConvertPlus? What makes OptinMonster so dominant?”
Evan Mackinder
01:03:41
Thanks, all!
Jennie Ewing Liska
01:04:08
Christopher, we don't invest very much to be honest. $60 / month for Opt In Monster, occasional investments in in-person tables, Some months we'll spend $200 or so on FB lead gen ads, and then it's obviously a portion of my job.
Lauchlin Fields
01:04:33
Thanks, y’all! Please feel free to send any questions to me: lauchlin@mississippitoday.org. Good luck with NewsMatch!
Christina Shih
01:05:38
hello@newsmatch.org