As South Africa and the world grapple with increasing uncertainty and complexity, issues of national identity and what defines a nation may hold the key to unlocking some semblance of certainty for the future ahead.
Join the conversation alongside African Response, Markdata and The Department of Trade, Industry and Competition as we unpack the following:
• Brand South Africa's Segmentation Model and the 2020 insights into our 10 Behavioral Groups.
• Share new findings from the Annual National Omnibus Survey – fieldwork conducted October/November 2020. These findings contain unique and surprising insights regarding the behavior and perceptions of South Africans in an unusual time of global pandemic.
• Mapping the Social Economy - A case for a Social Economy Policy solution.