Mayor Janey and the City of Boston are sponsoring a collection of free virtual programming in partnership with Innovation Studio. With an equitable recovery in mind, the City of Boston and Innovation Studio are committed to supporting Boston’s diverse business community and making innovation resources available to all.
High-level basics of digital marketing channels (Google, social media, and email) Help small business owners determine which channel is right for them
Outline key demographics, where they live online, and what to reach them with
Discuss out-of-the-box ideas to really wow a potential customer
Best practices for using each social media platform.