The Co-operative Bootcamp: Become Fluent in Your Unique Business Model & the Credit Union Brand
This interactive bootcamp will dive into important conversations for credit union leaders & aspiring leaders. What does it mean to be fluent in co-ops and credit unions? Get comfortable and conversational about the credit union brand. Deepen your pool of responses to the question: "What is the credit union difference?" If you work with staff, members, in marketing or governance, the language we use to talk about our CUs and our priorities impacts everything we do. This session will bring clarity as participants define their unique value proposition and build fluency in sharing about their credit union/work.
Presenter: Erin Hancock, Program Manager, Co-operative Management Education, International Centre for Co-operative Management, Sobey School of Business, Saint Mary’s University, Halifax, NS, Canada
WCUC registration is not required for this event, however, these events are held in conjunction with the World Credit Union Conference (WCUC). Learn more at wcuc.org